Over the past year,  Instagram has slowly introduced a series of shopping features, including product tagging and links directly to ...

The influencer marketing industry is ever evolving, and it is important to remember that content creators are not advertising space, ...

As a brand, repurposing your influencer marketing content can add maximum value to your campaign.  Harnessing the power of influencer ...

Influencer fraud. Two words that have been a hot discussion point for some time now within the influencer marketing industry. ...

2018 has seen influencer marketing become an integral part of wider marketing strategies, changing the way we shop and how ...

It is that time of year again, where everyone is setting their New Years resolutions. Personally, we love setting goals ...

This week, The Blogger Programme take a look at how brands are using IGTV to engage with their audience and ...

Black Friday is just around the corner, and brands and retailers are already deep into their marketing planning. From putting ...

Influencer fraud. Two words that everyone in the industry seems to be talking about right now. But what exactly is ...

This week, The Blogger Programme want to help you with setting KPI's when it comes to campaigns. Influencer marketing is ...